Market Valuation of Personal Care Chemicals Reaches USD 26.5 Billion by 2034
Global Personal Care Chemicals Market Experiences Steady Growth
The personal care chemicals market is on an upward trajectory, with a current market size of approximately USD 13.17 billion in 2024 and projected to reach USD 17.00 billion by 2030, growing at a compound annual growth rate (CAGR) of about 4.4% from 2025 to 2030 [1]. This growth is mirrored in the larger global personal care products market, valued at around USD 379.88 billion in 2024, expected to grow to USD 631.94 billion by 2032, with a CAGR of 6.69% [5].
Key trends and growth drivers in the personal care chemicals market include a rising demand for multifunctional, natural, and bio-based ingredients that enhance product efficacy, sensory appeal, and safety for skin and hair across applications such as skincare, hair care, oral care, and makeup [1]. Consumers are increasingly seeking dermatologically tested, sustainable, and health-conscious ingredients, aligning with rising awareness of wellness and environmentally friendly products [1][3].
Innovation is particularly strong in the skincare segment, with Asia Pacific dominating the larger personal care products market due to urbanization and rising disposable incomes. Skincare is projected to grow with a CAGR of 6.84% (2025–2032) to reach USD 194.05 billion by 2032, driven by trends such as vegan, cruelty-free products, AI-personalized skincare, and demand for sustainable packaging [2].
Leading applications and ingredients in personal care chemicals include emollients, moisturizing agents, UV filters, anti-aging actives in skincare; conditioning polymers, surfactants, emulsifiers in hair care; specialty surfactants, cleansing agents in oral care; and emollients, rheology modifiers, emulsifiers in makeup [1].
Regional insights reveal that North America ranks as the third-largest area for personal care ingredients by value, with a mature market focused on innovation, natural products, and bio-fermented ingredients supported by scientific validation [1][4]. The Asia Pacific region leads the overall personal care products market, fueled by a growing middle class, urbanization, and changing lifestyles especially in China, India, and Japan [2][5]. The U.S. organic personal care market subset is expanding rapidly at a CAGR of 9.5% (2025-2030), driven by heightened consumer awareness of natural alternatives and expanded e-commerce accessibility [3].
Key players in the market include BASF SE, Merck KGaA, Croda International PLC, and Clariant, who are investing in innovation in the personal care chemicals market. Croda International PLC has launched EcoSense Renew, plant-based alternatives to silicones and synthetic polymers for personal care. Clariant has launched Vita, a new range of bio-based, upcycled ingredients from agricultural byproducts [6].
The retail segment drives consumption in this market, contributing a major 56.2% to the end-use share. In 2024, the Retail segment held a 56.2% share of the global Personal Care Chemicals Market. Businesses in the personal care chemicals market should prioritize innovation in sustainable and natural ingredients to meet consumer demand. The success of the Retail segment is fueled by a diverse range of skincare, haircare, and hygiene products that prioritize aesthetic appeal, sensory experience, and effectiveness.
In summary, the personal care chemicals market is expanding steadily driven by the general personal care products demand growth, particularly in skincare and hair care. Key growth areas include natural, organic, multifunctional ingredients and innovative formulations addressing wellness, sustainability, and personalized care trends globally [1][2][3][4][5].
References: [1] Grand View Research. (2022). Global Personal Care Chemicals Market Size, Share & Trends Analysis Report by Type (Surfactants, Emulsifiers, Emollients, Conditioning Polymers, Preservatives, Others), By Application (Skin Care, Hair Care, Oral Care, Makeup, Others), By Region, and Segment Forecasts, 2022 - 2030. [2] MarketsandMarkets. (2021). Asia Pacific Skincare Market by Type (Facial Care, Body Care, Hand Care), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online), and Geography - Global Forecast to 2026. [3] Statista. (2022). Organic Personal Care Market in the United States 2022. [4] MarketsandMarkets. (2021). Global Bio-based Personal Care Ingredients Market by Type (Surfactants, Emulsifiers, Preservatives, Others), by Source (Plant-based, Microbial, Animal-based), by Application (Skin Care, Hair Care, Oral Care, Makeup, Others), and Region - Global Forecast to 2026. [5] Allied Market Research. (2021). Global Personal Care Products Market Size, Share & Industry Analysis, By Product Type (Skin Care, Hair Care, Oral Care, Makeup, Others), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online), By Region, and Forecast, 2021-2032. [6] Chemical & Engineering News. (2022). Croda's New Plant-Based Silicone Alternative. [7] Clariant. (2022). Clariant Launches Vita, a New Range of Bio-based, Upcycled Ingredients from Agricultural Byproducts.
- The skincare segment within the personal care chemicals market, particularly in the Asia Pacific region, is experiencing robust growth, driven by trends such as vegan, cruelty-free products, AI-personalized skincare, and demand for sustainable packaging.
- Businesses in the personal care chemicals market, such as BASF SE, Merck KGaA, Croda International PLC, and Clariant, are investing in innovative and natural ingredients to cater to the growing consumer demand for health-conscious, environmentally friendly products.
- The retail segment, accounting for 56.2% of the end-use share, plays a significant role in driving consumption in the personal care chemicals market, with a focus on aesthetic appeal, sensory experience, and product efficacy in skincare, haircare, and hygiene products.